How do you stay ahead of competitors in today’s hyper-competitive search landscape, where traditional metrics in Google no longer capture the full picture? Leading brands are turning to AI-powered search tools that deliver granular insights, enabling them to outmaneuver competitors and refine their search strategies in real-time. Imagine being able to track sentiment shifts, monitor brand visibility across multiple platforms such as ChatGPT, Perplexity, AI mode, and analyze citation sources and trends; all in one powerful solution.
Introducing Cutting-Edge Search Insights to Drive Competitive Advantage
GrowByData’s LLM Intelligence tool leverages granular search data to provide detailed insights into your brand’s performance across key AI LLM platforms. With these capabilities, you can monitor brand visibility, sentiment, and citation trends, unlocking deep intelligence that helps you stay ahead of the competition across top channels, markets and product lines.
Here’s how it works:
1. Real-Time Brand Visibility Tracking
For leading enterprises, understanding where your brand stands in terms of search visibility is a crucial part of strategic decision-making. Drop in visibility translates may lead to lower leads. GrowByData’s Brand Visibility Score allows you to measure your brand’s presence across multiple AI-driven search engines. By comparing your visibility score with competitors and publishers, you have insights needed to allocate resources effectively and capitalize on high-impact opportunities. For example, as you see in the image you can understand your brand’s relative position across AI LLM across your top prompts and adjust strategies. You can see the specifics such as –
- Brand Visibility Score: 91.9 (with a +5.5 increase over the previous duration)
- Visibility Trend: Brand’s visibility evolution over time, showing you the highs and lows to deconstruct the changes.
2. Brand Sentiment Analysis and Brand Favorability Scores
Understanding how your audience perceives your brand is critical. Our GrowByData LLM tracking tool tracks shifts in sentiment, giving you a clear picture of how your brand is viewed across ChatGPT, Perplexity, Google AI Mode and more. Here are the scores in the below example –
- Brand Favorability Score: 54.9 (with a +2.4 improvement over previous duration)
- Brand Sentiment Distribution: spot where you are excelling and where there’s room for improvement by analyzing the positive, neutral, and negative sentiment shifts.
Your Favorability Score can reflect how your brand sentiment is trending, offering insight into overall positive, neutral, or negative perceptions. By analyzing Sentiment Distribution for your brand, you can easily identify areas where you are excelling and where there’s room for improvement.
By analyzing sentiment at the aspect or attribute level, you can see how your brand is faring on specific attributes such as “Pricing & Value” or “Automation” and how these cumulatively are impacting the aggregate brand sentiment. Understanding how your brand is perceived vs competitors is vital and you need this high level and granular information to understand and rectify your brand health.
3. Citation Tracking Across Multiple Domains
For enterprise-level brands, online authority is a key driver of visibility. Citation tracking allows you to measure your brand’s influence across various public domains. Understanding which sites are mentioning your brand, how frequently they do, how they mention you (positive/negative/neutral) and who else they do so with is essential for gauging your brand’s authority. Competitors may be picked up by the leading magazines in your space, and you may wonder why. The top review sites may be noting your competitors on the top 3 list. Is it their content? Or is it their PR strategy or media dollar allocation that is landing them inclusion in these sites. When you have the information, you can try to understand the why. The Brand Citation Share metric shows the percentage of citations your brand holds across top domains.
The Top Citation Domains feature reveals where your brand is being mentioned most frequently, along with the percentage of coverage it commands. This level of granular tracking allows you to identify which domains are key drivers for your brand’s visibility.
→ See the 4 Pillars of AI Search Visibility for a framework to future-proof your brand visibility strategy and create a moat against competition.
4. Tracking Brand Influences and Citations
Understanding where your citations are coming from and how they are influencing your brand is key to managing your online reputation. By analyzing the Top Citation Domains, you can observe how your brand is being influenced by specific sites. Tracking this over time gives you the opportunity to see how your brand’s influence grows or shifts in relation to key citation sources.
- Brand Influenced by Citations: 265 (with a +67 increase)
- Unique Citation Domains: Brand leads with 185 domains influencing its brand.
This analysis will help you optimize your publication and PR outreach strategy, so you focus on sources that bring you the most value.
→ For real-world benchmarks, see How Brands Appear in AI Search and What GrowByData’s New Platform Reveals
5. Performance at the Product Aspect Level or Product Attribute Level
Want to dive deeper into specific areas of your brand’s performance? The Top Aspects feature provides a breakdown of performance at a more detailed level across Product Attributes. For example, understand on “Overview”, “Pricing & Value”, and “Automation” or any important dimension for your brand. You can see which aspects of your brand are getting the most attention and whether the sentiment is skewing positively or negatively. You ultimately want to be visible and portrayed favorably across all key attributes that are part of the buyer purchase criteria.
For example, aspects like “Pricing & Value” might show a slight decline in mention volume, while aspects like “Automation” could be showing positive trends. This allows you to prioritize specific attributes to improve.
The Strategic Importance of AI-Powered LLM Insights with GrowByData
With AI-powered search large language model platforms continuously reshaping how consumers find information, having the ability to track your brand’s visibility and sentiment across these platforms is crucial. The insights offered by this tool allow you to stay agile and adjust your AI visibility strategies in real-time, ensuring that you remain competitive in an ever-changing digital landscape. If ChatGPT is your next biggest LLM, you can laser focus on how to improve your brand visibility and perception, win this channel and increase leads from this growing market. And by tracking metrics like brand visibility scores, sentiment shifts, citation coverage, and aspect-level insights, you can make informed decisions that directly impact your bottom line.
Ready to Take Your AI Brand Intelligence to the Next Level?
These are just a few of the insights this powerful LLM surveillance tool provides. To learn how it can help you enhance your brand’s visibility, reputation, and competitive strategy, stay tuned or reach out to request a demo. Augment LLM with traditional Google search and have the winning formula.
Ready to unlock smarter search intelligence for your brand? Join the Waitlist for LLM Early Access to Google AI Mode, ChatGPT, Perplexity and more.
