Build Market Intelligence on CVS

Understand your market landscape, competitors, and customers better with the holistic marketing intelligence insights on CVS.com

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Gain Visibility

Gain insights into the competitive landscape, market dynamics, and product experience to boost visibility.

Improve Campaign Performance

Improve tactical and strategic planning with data-driven insights to maximize your campaign performance.

Market Expansion

Discover opportunities for growth and trends to launch and expand your brands in the market.

Competitive Advertising Intelligence

Get competitive advertising intelligence insights into advertising on CVS which comes in two main formats: Display Banner Ads and In-Store Ads. Also, get visibility into the most effective ad format such as display and search ad formats, and placements on digital platforms to create winning ad campaigns and ensure reaching brand exposure targets.

Understand the search dynamics impacting your advertising campaigns
Monitor ad position of your vs competitors
Track the effectiveness of advertising campaigns and get visibility into your advertising competition.
Discover the ads that perform best crucial to ad personalization, targeting, and ad campaigns optimization
Insights into real-time local inventory ad information such as ‘In-Store’ to promote products

Competitive Product Intelligence

Get holistic product visibility with product intelligence to understand product marketing strategies and improve the product shopping experience of the shopper.

Insights into product competitiveness, product availability, shipping, price, and promotions to improve the shopping experience.
Understand customer sentiments with insights into reviews and ratings.
Visibility into impacts of promotions, shipping labels, price drops, discounts, and special offers on customers’ shopping behavior.
Optimize the marketing 4P’s to maximize ROAS and offer a great customer experience to the shoppers.

smart product and price feeds for google merchant center, bing, social and other product feed channels

Price and Promotional Intelligence

Get comprehensive visibility into your competitors’ promotional and pricing strategies to maximize your revenue and improve your brand image.

Data-driven analytics into the competitive promotional landscape.
Track promotional trends of competitors and get alerts on the latest promotions.
Get visibility into the impacts of your ad quality, pricing, promotional strategies, and placements.
Insights on price trends to help cut down on pricing in the marketing mix.