GrowByData
Ecommerce data services for online retailers
We can provide intelligence into your designated marketing areas - Country, Regions, County, Metro, ZIP Codes
Supports international language and monitor country specific TLDs of Google, Amazon, & other platforms in languages other than English
Google is fast changing. Winning Agency Leaders are creating strategies to capitalize on these changes with our novel insights.
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Offer strategy in light of changing shopper journey, platform changes and competitive weakness.
Act on insights across digital shelf, metro and categories. Increase SOV, Clicks and ROAS.
Monitor and police affiliate, brand term, MAP, and channel territory violators to control CPC spikes and bad shopper experiences.
I have loved working with GrowByData to keep a pulse on the ever-changing SERP landscape! Composition is constantly changing, and we are excited to see what great things our partnership leads to in 2023!
SEO Content Strategy Lead, Associate Director
Our clients have leveraged GBD's tools to find landscape insights that Google would never provide. From identifying brand competition and SERP squatting to ensuring non-brand ad formats are stacking up against competition, GBD offers us a holistic picture of SERP.
Charlie, SEM Manager
When brands ask for market trends and competitive insights for specific keywords – GrowByData provides all competitors' impression share that Google Auction Insights doesn’t.
Director, Performance Media - Leading Agency
Exactly what we needed to answer questions on a key competitor. Really rich insights!
Head of Paid Search at Custom Apparel Brand
Thanks for compiling our sales opportunity report. We appreciate your ongoing support and effort. You guys’ rock!
Ecommerce Manager at Leading Commerce Agency
GrowByData gives me amazing category and sub-category visibility that my existing SEO tools just don't give! The dashboards save my team countless hours.
Agency SEO Strategist
Your reports make it easy to identify competitors winning for our focus keywords and striking distance keywords to optimize and regain SERP. We see competitors' and aggregators' performance, which is hard to track.
SEO Specialist – Leading Agency
Thanks to GBD, we saw competitors merchandising their products through bundles. From this, we hired a merchandising specialist to improve our products.
Leading Musical Instrument Retailer
GBD does an amazing job leading us to different paths to drive better client results.
SVP – Top U.S. Digital Marketing Agency
New Account Won
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Revenue growth with 12% higher CTR
Increase in Amazon Best Seller Ranking
Health & Beauty brand increased Clicks by 20% with 33% less Ad Spend
Read More
Marketing Intelligence delivered 19% Revenue Lift for Home Furniture & Decor Retail Store
Auto Parts and Accessories Retailer increased revenue 20% with Holistic Insights
Got 16% Lower CPC & 30% Higher Conversion using Competitive Price Intelligence on Google PLA
Achieved 26% revenue growth using Competitive Pricing and Ad Insights
A multinational nutritional retailer identified significantly lower Share of Voice in The Netherlands.
A large baby brand identified Google was serving video results on 63% of their keywords.
A large specialty retailer identified products in Google Shopping that were priced significantly higher than their competitors and had a low conversion rate
Holiday sales for a Home & Garden retailer were off to a slow start, as competitor promotions beat them to the punch.
82% of the searches in our client's category mentioned gender.
Saved with custom insights and slides
Less Ad Spend for +20% more clicks
MAP Violations Reduced
A Global Shoe Brand monitors competitors’ new products across countries and channels to get ideas”
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Which Google SERP features are rising above the fold and increasing in size, and which ones are getting less space or dropping below the fold?
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Who is winning by SERP Feature?
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Who has been increasing Advertising the most?
GrowByData offers a digital marketing intelligence platform to boost total performance for strategists at agencies and brands. Our insights across Search, Marketplaces and Product offer actionable marketing intelligence to maximize on the shopper journey.
GrowByData serves the world’s biggest digital marketing agencies and their clients. We are today enabling large advertising agencies to win new fees and boost performance with our actionable insights unavailable from Google, Amazon and incumbent tools.
GrowByData’s Marketing Intelligence solution provides four values to agencies and brands –
GrowByData offers an all-in-one marketing software to agencies, brands, and retailers. Below are the solutions and data provided by GrowByData. We offer these solutions as both software-as-a-service (SaaS) and data-as-a-service (DaaS):
1. Search Intelligence 2. Marketplace Intelligence 3. Product Experience Intelligence 4. Competitive Intelligence 5. Brand Protection 6. Pricing Intelligence 7. Channel Intelligence
Marketing intelligence, collected and analyzed through online marketing intelligence software, provides insight into the effectiveness of your eCommerce brand’s marketing across the shopper’s journey. It enables unified visibility across search intelligence, product intelligence, competitive intelligence, pricing intelligence, and marketplace or cross-channel intelligence. Marketing intelligence provides insight into all aspects of the shopper’s journey, ranging from share of voice for your brand to digital shelf optimization. It also enables a deeper view into shopper attributes throughout the shopper’s journey, giving brands and agencies insight into buying behavior across the digital shelf.
GrowByData’s online marketing intelligence solution gives unified insights across the shopper’s journey to optimize your brand visibility, click-ability, and buy-ability to maximize total eCommerce performance across Search Engines and Marketplaces.
Total eCommerce performance is the competitive measure of visibility, click-ability, and buy-ability of your brand, across the channels like search and marketplaces. Typically, eCommerce managers and advertisers analyze total performance factors in silos and only rely on performance data from respective search and marketplace platforms.
Visibility: A measure of the Share of Voice on the platforms. It allows you to analyze your presence and your competitors based on geo-visibility, seasonal-visibility, keyword visibility, intent-based visibility, etc.
Click-ability: The measure of the usage of factors that influence the shopper to click on the product. Factors like the optimization of your title, image, product attributes, landing page, annotations, extensions, labels, special offers, promotions, discounts, etc.
Buy-ability: The measure of the product shopping experience. It is a quantitative measure of the features that will help you win the purchase once the shopper has clicked on the product.
The shopper journey, or the “messy middle”, as Google describes it, moves through various channels in course of a complex e-commerce journey. GrowByData’s marketing intelligence provides four key visibilities to analyze total performance factors:
Agencies and brands have limited insight, based on search intelligence from a small set of tools, the data that publishers like Google provides, or sometimes incomplete first-party data from the client. This limited visibility is competing, not assisting, with a consumer on a shopper journey that within minutes can search for the best products and the best deals across multiple marketplaces, and make buying decisions based on reviews, ratings, video, competing Ads, and special offers. Agencies and brands not only do not have a holistic view of the shopper’s journey to optimize the digital shelf, but they lack a single source of truth, and they are limited by what the publishers make available.
Marketing intelligence empowers agencies and brands with 360-degree insights to drive eCommerce performance, providing them the necessary granularity and deeper visibility required to optimize the digital shelf across the shopper journey. That’s why we believe online marketing intelligence software provides the three forms of marketing intelligence and insights that agencies and brands need to gain a competitive advantage:
Delivering all three at the necessary granularity, or through flexible visualizations, gives agencies the insights they need to give their brands to a new level of eCommerce performance. One that is much more aligned to the shopper journey and how brands, retailers, and sellers expect to create an experience on the digital shelf.
GrowByData provides online marketing intelligence software that gives agencies, brands, and retailers unified visibility into the shopper journey to optimize the digital shelf. To dramatically improve your eCommerce performance, GrowByData not only provides data that is available nowhere else, but also for an unlimited number of brands, marketplaces, and direct-to-consumer sellers across every way that shoppers search, buy, and have their needs fulfilled. Our online marketing intelligence software enriches and unifies this data across Search, Product, Competitor, Pricing, and Marketplace dimensions to transform it into eCommerce marketing intelligence that provides complete and customized visibility for each of our clients. GrowByData includes software-as-a-service (SaaS) and data-as-a-service (DaaS) solutions.
