GrowByData
Ecommerce data services for online retailers
We can provide intelligence into your designated marketing areas - Country, Regions, County, Metro, ZIP Codes
Supports international language and monitor country specific TLDs of Google, Amazon, & other platforms in languages other than English
Agency Leaders craft strategy with our unique insights to win tens of millions in new business, and activate higher marketing ROI across clients at lower cost
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Showcase opportunities by metro and channel in light of competitive weakness and SERP changes.
Increase SOV, Clicks and ROAS in tight economy. Act on holistic visibility that existing siloed tools don’t offer.
Police affiliate, brand term, MAP and channel territory violators to control CPC spike, and bad shopper experience.
When brands ask for market trends and competitive insights for a specific set of keywords – GrowByData is a nice solution to answer competitors and impression share as Google Auction Insights doesn’t answer this.
Director, Performance Media - Leading Agency
"Exactly what we needed to answer questions on a key competitor. Really rich insights!"
Head of Paid Search at Custom Apparel Brand
“Thank you so much for compiling our sales opportunity report. We appreciate your ongoing support, hard work and effort. You guys’ rock! ”
Ecommerce Manager at Leading Commerce Agency
"GrowByData gives me amazing category and sub-category visibility that my existing SEO tools just don't give! The dashboards save my team countless hours by giving us insights at our fingertips."
Agency SEO Strategist
“Your information makes it easy for us to identify which competitors are winning within the keyword set that we are deep-diving into, and find striking distance keywords that we could optimize to regain SERP space. We understand how competitors and aggregators are performing differently, which is hard to track.”
SEO Specialist – Leading Agency
We saw competitors merchandising their products through bundles on google shopping ads - thanks to GBD. From this, we hired a merchandising specialist to keep our edge.
Leading Musical Instrument Retailer
“GBD does an amazing job leading us to different paths to drive better results for our clients.”
SVP – Top U.S. Digital Marketing Agency
New Account Won
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Revenue Growth with 12% CTR Lift
Best Seller Ranking Improvement on Amazon
Build 360 degree Marketing Intelligence to gain an edge in the shopper journey
Health & Beauty brand increased Clicks by 20% with 33% less Ad Spend
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Marketing Intelligence Delivers 19% Revenue Lift for Home Furniture & Decor Retail Store
Auto Parts and Accessories Retailer Increases revenue by 20% with Holistic Insights
Using Competitive Price Intelligence on Google PLA generated 16% Lower CPC & 30% Higher Conversion
Competitive Pricing and Ad Intelligence provides Insights to build winning Marketing Strategies
A multinational nutritional retailer identified significantly lower Share of Voice in The Netherlands.
A large baby brand identified Google was serving video results on 63% of their keywords.
A large specialty retailer identified products in Google Shopping that were priced significantly higher than competitors and had a low conversion.
Holiday sales were off to a slow start for a Home & Garden retailer. Competitor promotions were beating them to the punch.
82% of the searches in our agency client’s category contained gender.
Saved with custom insights and slides
Less Ad Spend with +20% click increments
MAP Violations Reduced
A Global Shoe Brand monitors competitors’ new products in different channels across countries to get new ideas for their product design team.”
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Which Google SERP features are rising above the fold and increasing in size, and which ones are getting less space or dropping below the fold?
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Who is winning by SERP Feature?
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Who has been increasing Advertising the most?
GrowByData offers a digital marketing intelligence platform to boost total performance for strategists at agencies and brands. Our insights across Search, Marketplaces and Product offer actionable marketing intelligence to maximize on the shopper journey.
GrowByData serves the world’s biggest digital marketing agencies and their clients. We are today enabling large advertising agencies to win new fees and boost performance with our actionable insights unavailable from Google, Amazon and incumbent tools.
GrowByData’s Marketing Intelligence solution provides four values to agencies and brands –
GrowByData offers an all-in-one marketing software to agencies, brands, and retailers. Below are the solutions and data provided by GrowByData. We offer these solutions as both software-as-a-service (SaaS) and data-as-a-service (DaaS):
1. Search Intelligence 2. Marketplace Intelligence 3. Product Experience Intelligence 4. Competitive Intelligence 5. Brand Protection 6. Pricing Intelligence 7. Channel Intelligence
Marketing intelligence, collected and analyzed through online marketing intelligence software, provides insight into the effectiveness of your eCommerce brand’s marketing across the shopper’s journey. It enables unified visibility across search intelligence, product intelligence, competitive intelligence, pricing intelligence, and marketplace or cross-channel intelligence. Marketing intelligence provides insight into all aspects of the shopper’s journey, ranging from share of voice for your brand to digital shelf optimization. It also enables a deeper view into shopper attributes throughout the shopper’s journey, giving brands and agencies insight into buying behavior across the digital shelf.
GrowByData’s online marketing intelligence solution gives unified insights across the shopper’s journey to optimize your brand visibility, click-ability, and buy-ability to maximize total eCommerce performance across Search Engines and Marketplaces.
Total eCommerce performance is the competitive measure of visibility, click-ability, and buy-ability of your brand, across the channels like search and marketplaces. Typically, eCommerce managers and advertisers analyze total performance factors in silos and only rely on performance data from respective search and marketplace platforms.
Visibility: A measure of the Share of Voice on the platforms. It allows you to analyze your presence and your competitors based on geo-visibility, seasonal-visibility, keyword visibility, intent-based visibility, etc.
Click-ability: The measure of the usage of factors that influence the shopper to click on the product. Factors like the optimization of your title, image, product attributes, landing page, annotations, extensions, labels, special offers, promotions, discounts, etc.
Buy-ability: The measure of the product shopping experience. It is a quantitative measure of the features that will help you win the purchase once the shopper has clicked on the product.
The shopper journey, or the “messy middle”, as Google describes it, moves through various channels in course of a complex e-commerce journey. GrowByData’s marketing intelligence provides four key visibilities to analyze total performance factors:
Agencies and brands have limited insight, based on search intelligence from a small set of tools, the data that publishers like Google provides, or sometimes incomplete first-party data from the client. This limited visibility is competing, not assisting, with a consumer on a shopper journey that within minutes can search for the best products and the best deals across multiple marketplaces, and make buying decisions based on reviews, ratings, video, competing Ads, and special offers. Agencies and brands not only do not have a holistic view of the shopper’s journey to optimize the digital shelf, but they lack a single source of truth, and they are limited by what the publishers make available.
Marketing intelligence empowers agencies and brands with 360-degree insights to drive eCommerce performance, providing them the necessary granularity and deeper visibility required to optimize the digital shelf across the shopper journey. That’s why we believe online marketing intelligence software provides the three forms of marketing intelligence and insights that agencies and brands need to gain a competitive advantage:
Delivering all three at the necessary granularity, or through flexible visualizations, gives agencies the insights they need to give their brands to a new level of eCommerce performance. One that is much more aligned to the shopper journey and how brands, retailers, and sellers expect to create an experience on the digital shelf.
GrowByData provides online marketing intelligence software that gives agencies, brands, and retailers unified visibility into the shopper journey to optimize the digital shelf. To dramatically improve your eCommerce performance, GrowByData not only provides data that is available nowhere else, but also for an unlimited number of brands, marketplaces, and direct-to-consumer sellers across every way that shoppers search, buy, and have their needs fulfilled. Our online marketing intelligence software enriches and unifies this data across Search, Product, Competitor, Pricing, and Marketplace dimensions to transform it into eCommerce marketing intelligence that provides complete and customized visibility for each of our clients. GrowByData includes software-as-a-service (SaaS) and data-as-a-service (DaaS) solutions.
