Marketing Intelligence Blog

If a retailer advertises a product below the outlined price set by a manufacturer in the Minimum Advertised Price policy, then it is called...

The SERP results have advanced quite a bit over the past few years. Google has several different types of SERP features to attract customers...

Both SEO (Search Engine Optimization) and SEM (Search Engine Marketing) marketer’s performance is impacted by search algorithm updates & SERP Feature fluctuations in the...

Shoppers want to see relevant results right away when they search for a keyword or item. Are you showing up "above the fold", on...

There is a rapid increase in advertising channels in the marketplace that are each pushing to win advertising dollars which makes it challenging for...

Ecommerce total performance is the measure of visibility, click-ability, and buy-ability of your brand across Search platforms and marketplace channels. Typically, e-commerce managers and...

In this article, we will explore the concepts of digital shelf optimization and digital shelf analytics as a solution to the problem of collecting,...

Google has introduced many SERP features to help its users find the solution or product they are searching for based on the buying journey...