September 11, 2023 Amazon’s SOV Trends Comparison (2023 vs 2022): Insights from the Music and Apparel Industries At GrowByData, we analyzed Amazon’s spending on Google Shopping Ads during July 2023 Prime Day and compared it to the 2022 versus 2023 Share...
January 13, 2023 Shoppers want more discounts! What did they find during the recent November Holidays? According to Adobe Analytics, the last ten days of November, including Thanksgiving ($5 billion), Black Friday ($9 billion), and Cyber Monday ($11 billion), generated...
November 28, 2021 Amazon Sponsored Display Ads – Complete Guide for 2023 Amazon offers a unique remarketing advertisement tool ‘Sponsored Display Ads’ which gives you control over who or what your ad is targeting and where...
September 10, 2021 Marketing Strategies for Amazon 1P and 3P Sellers to Maximize Profitability Having the right Amazon marketing strategy is one of the keys to success in the Amazon Marketplace. The right tactics help sellers (1P and...
June 24, 2021 Google Shopping Organic Listings – Another Free Digital Shelf from Google What is Google Shopping Organic Listing? To address the struggling retail market during the height of the pandemic, in April 2020 Google made the...
June 10, 2021 Ultimate Guide On Competitive Product Experience Management The rise of digital technology has shifted more power into the hands of shoppers. Today’s shoppers expect a user-friendly digital shelf that is convenient,...
June 4, 2020 Price Changes in Medicine and Healthcare During COVID-19 The COVID-19 crisis has changed everything. From mail-in voting to grocery deliveries, the pandemic is reshaping markets and industry like nothing we’ve seen before....
April 29, 2020 Off The Rack: Fashion’s Top Retail Brands Respond To COVID-19 These are tough times for everyone. With the number of COVID-19 cases rising, most cities on lockdown and everyone practicing social distancing to control...
