GrowByData
Ecommerce data services for online retailers
We can provide intelligence into your designated marketing areas - Country, Regions, County, Metro, ZIP Codes
Supports international language and monitor country specific TLDs of Google, Amazon, & other platforms in languages other than English
Optimize your customer experience to boost conversions
Increase Clicks by +20% with +33% less Ad Spend
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GrowByData Ad Intelligence Data analytics provides eCommerce digital advertising managers with insights beyond auction reports. This includes holistic marketing insights, SERP fluctuations, accurate ad positioning, competitive landscapes, shopper attributes, and other factors. Businesses can use these insights to optimize shopper experience and boost sales conversions.
Analyze your and competitors’ online share of voice across dimensions like geo-targeted locations, search devices, organic/paid search features, product categories, and customized parameters.
Gain valuable and actionable insights that offer guidance on the factors influencing the return on ad spend (ROAS) for your extensive digital advertising campaigns. Enhance your customer experience and elevate your online Share of Voice without incurring any additional financial costs.
Get insights into your top and emerging competitors’ Marketing 4Ps to optimize your holistic product marketing strategies and dominate across the digital shelves.
Competitive ad intelligence software can help you optimize your product titles, auction pricing, merchandising, promotional and shipping intelligence, and other ad contents to match your shopper’s intent better than your competitors and win more sales.
It can also help you ensure MAP and affiliate compliance across the paid search to protect your brand value and revenue churns.
Discover market share opportunities and optimize the shopper experience to boost ad visibility, clicks, and conversions with hyper-optimized ad budgets. Collaborate with the search team to maximize search advertising ROAS using data-backed budget mobilization tactics.
Utilize GrowByData’s Ad Intelligence Software to gain insights into product competitiveness, availability, and orchestrate strategies for advertising, pricing, promotions, inventory, and merchandising to boost total sales revenue.
Ad Intelligence Software uniquely surfaces sales opportunities not available elsewhere.
GrowByData powers the world's largest brands, retailers, and digital agencies.
Our clients have leveraged GBD's tools to find landscape insights that Google would never provide. From identifying brand competition and SERP squatting to ensuring non-brand ad formats are stacking up against competition, GBD offers us a holistic picture of SERP.
Charlie, SEM Manager
When brands ask for market trends and competitive insights for specific keywords – GrowByData provides all competitors' impression share that Google Auction Insights doesn’t.
Director, Performance Media - Leading Agency
Exactly what we needed to answer questions on a key competitor. Really rich insights!
Head of Paid Search at Custom Apparel Brand
“After shifting our Google Shopping budget to today’s “cheapest” items we saw an immediate 27% lift in RoAS.”
VP of Ecommerce Leading Music Products Retailer
“It’s an incredible resource. We are so happy to have it. I’m finally finding the time to utilize it, lean on it, and use it for our team’s projects so couldn’t thank you guys enough for having this.”
SEM Manager, Leading Agency
Thanks to GBD, we saw competitors merchandising their products through bundles. From this, we hired a merchandising specialist to improve our products.
Leading Musical Instrument Retailer
GBD does an amazing job leading us to different paths to drive better client results.
SVP – Top U.S. Digital Marketing Agency
Ad Intelligence Software empowers digital marketing, SEO, and SEM managers at ad agencies and brands with comprehensive, near real-time insights across multiple dimensions for both their own and competitors’ advertising efforts. This includes invaluable data on ad titles, pricing, promotions, shipping, local inventory ads, reviews, rankings, product content, and more.
By leveraging the capabilities of the Ad Intelligence Tool, you can elevate the overall performance of your digital advertising campaigns across major platforms like Google search and Bing search, as well as leading marketplaces such as Amazon, Walmart, Target, and others.
Gain comprehensive ad intelligence across various ad formats and marketplaces.
Ad intelligence offers visibility across all SERP ad formats found in search engine results pages (SERPs), including organic results, “People also ask” section, competitive paid search ads, shopping ads, local ads, and display advertising.
The Ad Intelligence Software includes organic listings, sponsored display ads, editorial recommendations, and special programs like Amazon Prime and Walmart Plus. This provides agencies and brands with a holistic view of advertising across all ad formats, marketplaces, display ads, and more, covering various geographies and devices.
Advertising Intelligence to improve your customer experience Maximize customer experience with GrowByData’s ad intelligence tool. Orchestrate holistic search strategies to optimize across shopper intent. Stand out in shopping ads to increase visibility, clicks, and conversions by optimizing your product experience.
Ad Intelligence Software Creates New Pricing Opportunities Discover pricing opportunities and gain a competitive advantage through advertising intelligence. Leverage granular insights to examine pricing distributions of products and compare them with specific competitors. Analyze promotional dimensions, including sales and other offers, to strengthen your advertising strategies and stay ahead of the competition.
Ad Intelligence Tool Capitalizes on Missed Ad Opportunities
Uncover new advertising opportunities with an ad intelligence platform that flags potential product advertising placements across Google, Bing, and various marketplaces where competitors can be strategically targeted across different locations. Capitalize on competitive weaknesses in pricing, promotions, shipping, and availability to drive sales growth.
Evaluate the effectiveness and brand presence across marketplaces, and identify emerging prospects for advertising specific products or adjust advertising when saturation occurs. By actively monitoring visibility levels, you can make informed decisions to optimize your advertising strategy and maximize your results.
Intelligence in Real-time Advertising intelligence offers real-time insights that enable proactive and competitive decision-making. GrowByData’s Ad Intelligence platforms provide comprehensive data with multi-segment business labels, accompanied by actionable recommendations to enhance your performance. Our reporting capabilities are designed to provide flexibility and customization, whether you prefer a standalone report or integration with your preferred business intelligence tools such as Google Data Studio, Tableau, or Amazon Quick Sight.
GrowByData offers marketing intelligence solutions that help agencies, brands, and retailers understand the shopper’s journey across the digital shelf. This includes advertising intelligence capabilities that cover all ad formats and marketplaces found in SERPs.
By using GrowByData’s marketing intelligence, agencies and brands can gain complete visibility into the effectiveness of their advertising efforts compared to competitors. This includes analyzing content, pricing, promotions, ratings, reviews, and more, while also considering geographical factors. With these insights, agencies and brands can hyper-optimize and localize their advertising tactics to achieve optimal results.
The digital shelf is the online equivalent of a physical store shelf. It’s where shoppers go to explore, discover, compare, and purchase products.
These platforms include renowned search engines like Google and Bing, popular marketplaces such as Amazon and Walmart, the brand’s official website, social media platforms, review sites, category pages, and individual product pages, among others. In essence, the digital shelf spans the entire online realm where customers interact with a brand’s comprehensive product portfolio.
Online Share of Voice (SOV) quantifies the visibility and popularity of your brand, product, or service in online channels. It serves as a crucial metric for brands and agencies, offering valuable insights into performance across different channels. By leveraging data-driven strategies, Share of Voice enables you to optimize your online presence and make informed decisions.
The shopper experience is the sum of all interactions between customers and your brand on the digital shelf. It influences purchasing decisions, so optimize it by aligning your product experience with shopper intent and preferences, ensuring a seamless and personalized journey.
Shopper Attributes refer to specific product characteristics such as gender, color, brand, materials, MPN (Manufacturer Part Number), and other descriptors that customers use to search for the exact product on the digital shelf. Optimizing these attributes in your digital display enhances the visibility and relevance of your product, making it easier for customers to find and choose your product among the options available on the digital shelf.
