Proactive Market Analytics to understand the competitive landscape and opportunities across your targeted markets.
Empower your strategic and tactical planning with data-driven decisions to maximize your total performance.
Protect the brand value and revenue churn from pricing and advertising violation by resellers, affiliates, and partners.
Collect granular data on advertising, retail pricing, promotions, product experience, and customer reviews across all your targeted channels in international and local markets.
As an international brand, you need to understand your competitors across the shopper journey in all target markets. With comprehensive Shelf Intelligence, get deep visibility on the competitive product, pricing, promotion, and placement in your targeted markets. Get analytics to boost your brand’s visibility and sales.
To maximize your conversions, quality and consistent product experience across the shopper journey is crucial. You need to track your resellers across the online channels to analyze whether your product experience is well optimized or not.
Protect your brand value/revenue churn from MAP Policy, Affiliate, Trademark Violation, and sales in unauthorized channels/resellers. Get alerts and notifications on non-compliant activities and enforce compliance across all your targeted markets.
Brand Intelligence is collecting different dimensions of data related to a brand to get holistic market intelligence to improve Brand Performance. It includes intelligence on competitors, marketing 4p’s, and customer sentiments about your brand.
Brand Intelligence is important to understand your customer sentiments and market to understand optimization factors to win more market shares from your competitors.
Below are the 3 key elements that should be available in comprehensive brand intelligence.