Gain Competitive Intelligence on Target.com

Holistic Market Insights, Share of Voice and Clickshare for Sellers on the Target Plus Marketplace to better understand the market landscape, competitors, and customer sentiments

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Enter New Markets

Understand opportunities for growth to launch your brand in the Target marketplace.

Boost Visibility

Gain insights on SERP trends, market dynamics, and the competitive landscape of paid and organic listings on Target.

Improve Conversion

Improve conversion rate by understanding competitive pricing, product experience, customer reviews, promotions etc.

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Build Strategies to Sell on the Target Marketplace

Monitor and get granular visibility into the factors that help you improve your chances of being selected to sell on Target Plus.

Monitor the competitive landscape to boost performance on other online marketplaces like Walmart, Amazon, Google, etc.
Build dynamic pricing strategies to price your products at parity with other sales channels.
Analyze the trends in promotions, offers, and shipping labels.
Improve the targeting, keyword bidding, and cost-efficiency of PPC campaigns.
Understand product contents like title, description, images, etc. to optimize listings.

Understand Competitive Advertising Strategies

Target marketing intelligence solution monitors all ad types available across the Target marketplace. Get competitive advertising insights into sponsored product ads, display ads, and search ads to track organic visibility and build campaign optimization strategies.

Insights on search, category pages, dynamic landing pages, and product detail pages of you as well as your competitors.
Optimized budget mobilization on SEM and SEO campaigns to maximize your ROAS.
Insights to plan out bidding strategies and improve your product visibility on the marketplace to “win” more auctions.
Keep track of your vs competitor’s ad rank.
Near real-time competitor trend data based on ad spends, ad types, and formats on paid and organic ads.

Capitalize with Competitive Pricing Intelligence

Build effective pricing strategies and maximize your eCommerce revenue with comprehensive visibility into your competitors’ retail pricing data.

Dynamically reprice per market demands and optimize prices to increase the product buy ability.
Receive accurate retail price data and reports to build strategies that optimize your product visibility.
Get alerts on price fluctuations and the latest price trends in the marketplace.
Monitor MAP violations and enforce MAP compliance for all your products.
Identify your most competitive products, categories, competitors, channels, locations, and times to implement pricing strategies.

See Competitive Product Experience

Get holistic visibility into every aspect of products, customer demands, and consumer buying behaviors to improve the product experience with our Product Intelligence.

Understand consumer sentiments and content gaps to optimize shopper experience.
Get granular PDP data that includes product titles, descriptions, videos, images ,bullet points, A+ content, review & ratings, etc.
Access the impacts of promotion deals and offers on the customer shopping experience.
Gain insights into product competitiveness, availability, shipping labels, and seasonal sales to improve the shopping experience.
Acquire insights on the 4Ps of marketing – product, place, price, & promotion to offer a great customer experience to the shoppers.