Traditional search metrics provided by search engines like Google are no longer enough for managers to monitor search marketing performance…
Retailers and agency partners must share their product feed per Google’s product data specifications to get a product feed accepted by…
Online shoppers are exposed to countless numbers & types of digital advertising, making it an extremely competitive landscape and difficult…
Understanding what keywords your potential customers use for their search queries in search engines and the intent behind a user’s…
Holistic Share of Voice (SOV) in Google refers to the ability to see your website's total opportunities for users to…
The latest update to our dashboard, Holistic Search Explorer, is made in a way that allows SEO and SEM teams…
Today, we will go through what a MAP violation is, why it is necessary to monitor MAP prices, and how to…
Search engine optimization (SEO) and search engine marketing (SEM) teams are both impacted by search algorithm updates and SERP feature…