Last updated on September 24, 2024 Comprehensive Keyword Planning Guide Google is constantly working on updating its algorithm to give the best results to users. It tries to connect users with the most relevant...
Last updated on September 24, 2024 Winning the Amazon Buy Box in 2024 Whether you are a first-party (1P) seller or a third-party (3P) seller, winning the buy box gives you a massive edge. Winning the buy...
Last updated on November 28, 2024 The Keyword Funnel: Stages, Marketing Strategies & Empowering Marketing Funnel Understanding what keywords your potential customers use for their search queries in search engines and the intent behind a user’s query is very crucial....
Last updated on November 29, 2024 What is Share of Voice in Marketing? Why do You Need to Calculate Google Share of Voice? The term share of voice (SOV) refers to the total media spending by your brand in comparison to total media spending in the market....
Last updated on November 26, 2024 What is a MAP Violation? How and Why Should You Monitor and Enforce MAP Violations? A MAP Policy is a pricing strategy implemented by manufacturers and brands to establish a minimum advertising price for their products. This ensures consistent...
Last updated on June 6, 2023 How to Boost Your eCommerce Total Performance Ecommerce total performance is the measure of visibility, click-ability, and buy-ability of your brand across Search platforms and marketplace channels. Typically, e-commerce managers and...
Last updated on September 24, 2024 Guide to Digital Shelf Optimization with Shelf Analytics In this article, we will explore the concepts of digital shelf optimization and digital shelf analytics as a solution to the problem of collecting,...
Last updated on April 29, 2024 How to Optimize For Local SEO? People use search engines like Google and Bing to find any businesses, products, services, and additional information on topics of interest. Businesses use SEO...
