Net-A-Porter’s Google Shopping Turnaround: From Underdog to Unstoppable! In this analysis, we dove into how Net-A-Porter, a luxury brand turned a 2.1% Share of Voice into…
What is the “Learn Something Specific” SERP Feature? Google is testing “Learn Something Specific,” one of the new SERP features appearing within Google Business Profiles. This…
Christmas 2024 is now behind us, leaving a lasting impression as brands deployed a range of strategies to distinguish themselves during the holiday season. With millions…
Cyber Monday is more than just a shopping day—it’s your opportunity to score significant savings across a wide range of industries. With discounts peaking at 70%…
Get ready to uncover exclusive deals, insider tips, and expert advice from our Promotional Intelligence team. Let’s make this holiday season truly unforgettable! As a token…
This report presents a comprehensive analysis of Google Shopping Ads and Organic SERP data collected between August 23, 2024, and September 9, 2024. Through this data,…
“Current Styles” is a visually engaging SERP feature that showcases trending products in specific categories. Prominently displayed after sponsored ads or popular products, it’s designed to…
In today’s fast-paced digital world, making informed purchasing decisions is more important than ever. Google’s new SERP feature is designed to do just that—help shoppers make…
Key Takeaways Amazon does not enforce MAP pricing itself — that responsibility sits entirely with the brand or manufacturer, through reseller agreements and independent monitoring. Unchecked…