Prajwal Pradhan is a Senior Project Manager at GrowByData with more than 10 years of experience in ecommerce data and operations. He joined GrowByData in 2016 as a Data Analyst and has been closely involved with the company’s Price Intelligence initiative since its early stages in 2018.
He specializes in Google Shopping, Amazon, competitive pricing, and catalog management. Today, he leads the Price Intelligence and Catalog Management projects, managing a team of more than 10 analysts and helping deliver high-quality ecommerce data solutions for clients.
Minimum advertised price (MAP) policies keep advertised prices consistent and protect the retailers that follow them. Enforcing one is harder, because it depends on seeing every…
Quick Answer Competitive price intelligence should be evaluated on the accuracy of product matching, unit-of-measure normalization, competitor and catalog coverage, data freshness, quality controls, and how…