Finance Search Intelligence Visibility Benchmark Report

In H1 (Q1 & Q2) 2025, Finance Industry search landscape shifted as platforms like Nerd Wallet & Bank Rate overtook traditional providers across Google SERP features. This report reveals how brand visibility evolved across AI Overviews, Text Ads, Organic, PAA and even new SERP features like Things to Know.

Inside this report, you’ll learn:

Top performers: NerdWallet, Chase, Wells Fargo

SOV breakdown across Organic, Text Ads, and AI Overviews

Banking brands’ visibility gaps across paid formats

Actionable insights to guide Q3-Q4 strategy

And More...

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