Uncovering Competitive Search Strategies: Leveraging Data for Market Dominance

2 weeks ago
Deepti Bhattarai

In the highly competitive digital landscape, understanding your competition is not just an advantage—it’s essential for growth. Leveraging search insights…

“What People Are Saying” — A Must-Watch SERP Feature for 2025

2 weeks ago

Google's evolving, user-centric search experience has introduced the “What People Are Saying” SERP feature — a carousel-style module that highlights…

Optimizing for 5 TOP SERP Features. Tips and Advice

2 weeks ago

Getting seen on Google isn't just about ranking first anymore. If you're not optimizing for SERP features, you're reducing your…

Why Most Competitive Pricing Data Fails—and How Smart Retailers Use Accurate Data to Win

4 weeks ago

In fast-paced markets of the retail industry, Pricing Intelligence is a critical tool that can help determine the success of…

Beauty’s Digital Battleground: Sephora vs. Ulta & Amazon in the Year of the Search Shake-Up

4 weeks ago

The beauty retail landscape has always been fierce, but the period from April 2024 to March 2025 marked a significant…

Credit Card Advertising Trends 2025: Top Brands, Search Visibility, and Messaging Shifts Explained

1 month ago

As the brands settled down from the Q4 holiday, a different battle has begun in Google’s Advertising landscape. In Q4…

Strategic Credit Card Market Insights: Sept 2024 – Apr 2025

1 month ago

Credit Card Evolution: September 2024 – April 2025 The credit market experienced a major tumultuous shift - from  pre-holiday setup…

How Price Intelligence Boosted a Sporting Goods Retailer’s Revenue by 26%

2 months ago

An effective pricing strategy is a game-changer, especially in the competitive eCommerce landscape. A leading sporting goods retailer, with over…