Electronics Holistic Search Visibility Report 2025
The electronics SERP in H1 2025 was reshaped by Amazon’s retreat and the rise of content-led and community-driven platforms. Retailers like BestBuy stabilized, while YouTube, Reddit, and Quora captured discovery through AI Overviews and PAA.
Inside this report, you’ll learn:
Brand pullbacks: Amazon -34.4% SOV
Challenger surges: HP +332%, Dell +84%, Lenovo +79%
SOV shifts: Amazon (12.1%), YouTube (7.4%)
Feature leaders: YouTube (+120%), BestBuy (+32%)
and more.....
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