Partnership Announcement with Suffolk University’s Sawyer Business School

BOSTON, September 23, 2022
GrowByData, a Boston based marketing intelligence firm serving leading brands and agencies announces its partnership with Suffolk University’s Sawyer Business School. The program will further both institutions’ cause of creating cutting edge marketing insights to enable brands to excel digitally. This collaboration with the graduate school will not only help solve pressing problems in the digital world but reshape the way graduate students create and share knowledge through data insights.

“With more and more demand coming digitally, it is important for marketers to understand changes Google/Amazon/Walmart are making and keep a pulse on competition to devise winning strategies in digital marketing”, said Prasanna Dhungel, Co-Founder and Managing Partner of GrowByData. “We are excited with this partnership and believe it will offer a significant advantage to Masters students to hone their digital marketing skills and enable us to generate novel insights to support our clients.”

“The business world has moved well passed an inflection point towards digitalization. It is here! For students entering into the world of commerce, capability in this domain is far more than ‘a nice to have’”, said Dr. Ming Cheng, Associate Professor of Marketing at Sawyer Business School. “Therefore, we are thrilled and looking forward to our collaboration with GrowByData during this Fall. Our graduate students will experience a real-world, frontline opportunity to engage in a variety of techniques and methods within the digital marketing paradigm. Which, as noted, is the core business competency in today’s world.”