real time ad intelligence data

Obtain unparalleled digital advertising insights

GrowByData Ad Intelligence solution provides digital advertising managers in eCommerce and other sectors with insights beyond what auction insights and standard PPC reports provide. This includes holistic marketing trends, SERP fluctuations, ad positions, competitive ad strategy, competitive landscape, shopper attributes, and more.

Marketing strategists can use these ads insights to optimize the shopper experience and boost sales conversions on Google Shopping Ads, Google Text Ads, Amazon Ads, Walmart Ads and others.

Monitor Online Share of Voice

Analyze your and your competitors’ online share of voice across geo-targeted locations, search devices, organic/paid search features, product categories, and other segments. Understand this on Google, Bing, Amazon, Walmart, Target and other search engines and marketplaces across your top markets.

Gain valuable and actionable insights on factors influencing your return on ad spend (ROAS) on your digital advertising campaigns. Enhance your customer experience and elevate your online Share of Voice without incurring additional financial costs.

ad intelligence granular-insights
find pricing opportunities with ads granular insights

Dominate your Competitive Landscape

Get insights from ads into your top and emerging competitors’ marketing strategies to optimize your holistic marketing strategies and dominate visibility and performance across the digital shelves. Understand competitor creative, product and go to market strategy.

Competitive ad intelligence software helps you optimize your product titles, auction pricing, merchandising, promotions, shipping, and other ad contents to match your shopper’s intent better than your competitors to help you win more sales.

The Advertising intelligence tool also helps you ensure MAP, affiliate and trademark compliance across your paid search to protect your brand value and unnecessary CPC spikes.

Maximize Paid Search ROAS

Discover market share growth opportunities with ad intelligence data. Optimize the shopper experience by growing ad visibility, clicks, and conversions with hyper-optimized and localized ad campaign intelligence. Collaborate with the search marketing team to maximize search advertising ROAS using data-backed budget mobilization tactics.

Utilize GrowByData’s Digital Ad Intelligence Software and Service to gain insights into your product competitiveness and availability, and orchestrate unique advertising strategies on search and marketplaces. Set attractive pricing, promotions, inventory, and merchandising to boost your conversion and online sales revenue.

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We do the Ad Research, you take the Action

Ad Intelligence shows opportunities unavailable elsewhere

GrowByData powers the world's largest brands, retailers, and digital agencies.

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nordstrom

express

llbean

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gallo

nestle

nordstrom

express

llbean

crocs-logo

castrol-logo

discover-logo

gallo

Frequently Asked Questions

Ad Intelligence Software empowers digital marketing, SEO, and SEM managers at ad agencies and brands with comprehensive, near real-time insights across multiple dimensions for both their own and competitors’ advertising efforts. This includes invaluable data on ad titles, pricing, promotions, shipping, local inventory ads, reviews, rankings, product content, and more.

By leveraging the capabilities of the Digital Ad Intelligence Tool, you can elevate the overall performance of your digital advertising campaigns across major platforms like Google search and Bing search, as well as leading marketplaces such as Amazon, Walmart, Target, and others.

 

Gain comprehensive ad intelligence across various ad formats and marketplaces.

Ad intelligence offers visibility across all SERP ad formats  found in search engine results pages (SERPs), including organic results, “People also ask” section, competitive paid search ads, shopping ads, local ads, and display advertising.

The Ad Intelligence Software includes organic listings, sponsored display ads, editorial recommendations, and special programs like Amazon Prime and Walmart Plus. This provides agencies and brands with a holistic view of advertising across all ad formats, marketplaces, display ads, and more, covering various geographies and devices.

Advertising Intelligence to improve your customer experience
Maximize customer experience with GrowByData’s ad intelligence tool. Orchestrate holistic search strategies to optimize across shopper intent. Stand out in shopping ads to increase visibility, clicks, and conversions by optimizing your product experience.

Ad Intelligence Software Creates New Pricing Opportunities
Discover pricing opportunities and gain a competitive advantage through advertising intelligence. Leverage granular insights to examine pricing distributions of products and compare them with specific competitors. Analyze promotional dimensions, including sales and other offers, to strengthen your advertising strategies and stay ahead of the competition.

Ad Intelligence Tool Capitalizes on Missed Ad Opportunities

Uncover new advertising opportunities with an ad intelligence platform that flags potential product advertising placements across Google, Bing, and various marketplaces where competitors can be strategically targeted across different locations. Capitalize on competitive weaknesses in pricing, promotions, shipping, and availability to drive sales growth.

Evaluate the effectiveness and brand presence across marketplaces, and identify emerging prospects for advertising specific products or adjust advertising when saturation occurs. By actively monitoring visibility levels, you can make informed decisions to optimize your advertising strategy and maximize your results.

Intelligence in Real-time
Advertising intelligence offers real-time insights that enable proactive and competitive decision-making. GrowByData’s Ad Intelligence platforms provide comprehensive data with multi-segment business labels, accompanied by actionable recommendations to enhance your performance. Our reporting capabilities are designed to provide flexibility and customization, whether you prefer a standalone report or integration with your preferred business intelligence tools such as Google Data Studio, Tableau, or Amazon Quick Sight.

With a good advertising intelligence platform, you can do research on all ad formats. For example, a good Google Advertising Intelligence platform allows you to do deeply understand you versus competition on Google shopping ads, Google text ads, Google Local Map Ads and others.

GrowByData offers marketing intelligence solutions that help agencies, brands, and retailers understand the shopper’s journey across the digital shelf. This includes advertising intelligence capabilities that cover all ad formats and marketplaces found in SERPs.

By using GrowByData’s marketing intelligence, agencies and brands can gain complete visibility into the effectiveness of their advertising efforts compared to competitors. This includes analyzing content, pricing, promotions, ratings, reviews, and more, while also considering geographical factors. With these insights, agencies and brands can hyper-optimize and localize their advertising tactics to achieve optimal results.

Google is increasingly becoming a black box. Advertisers have less control and visibility on why they aren’t getting their expected performance. Adwords and Auction Insights reports don’t offer the competitive visibility advertisers need. They don’t tell you when competitors are encroaching on your brand terms. You don’t know if competitors are making a better offer and a better product that is taking your customer away. GrowByData’s Advertising Intelligence platform offers this unprecedented visibility to bring back power to the marketer.

The digital shelf is the online equivalent of a physical store shelf. It’s where shoppers go to explore, discover, compare, and purchase products.

These platforms include renowned search engines like Google and Bing, popular marketplaces such as Amazon and Walmart, the brand’s official website, social media platforms, review sites, category pages, and individual product pages, among others. In essence, the digital shelf spans the entire online realm where customers interact with a brand’s comprehensive product portfolio.

Online  Share of Voice (SOV) quantifies the visibility and popularity of your brand, product, or service in online channels. It serves as a crucial metric for brands and agencies, offering valuable insights into performance across different channels. By leveraging data-driven strategies, Share of Voice enables you to optimize your online presence and make informed decisions.

The shopper experience is the sum of all interactions between customers and your brand on the digital shelf. It influences purchasing decisions, so optimize it by aligning your product experience with shopper intent and preferences, ensuring a seamless and personalized journey.

Shopper Attributes refer to specific product characteristics such as gender, color, brand, materials, MPN (Manufacturer Part Number), and other descriptors that customers use to search for the exact product on the digital shelf. Optimizing these attributes in your digital display enhances the visibility and relevance of your product, making it easier for customers to find and choose your product among the options available on the digital shelf.