Devik Balami works across SEO, AEO, GEO, content strategy, and AI search visibility at GrowByData. His work focuses on using search data, competitive intelligence, and changing search behavior to improve content performance, brand visibility, and discoverability across traditional search engines and emerging AI-driven search platforms.
An AI search visibility gap analysis shows where AI answers name your competitors and leave you out. We ran one on GrowByData. Across 3,028 tracked AI…
Generative engine optimization best practices are the habits that make your pages easy for AI search tools to find, trust, and cite. On Google, that work…
Most AEO budgets go toward the same purchase: a dashboard that tells you how often ChatGPT or Perplexity mentioned your brand this week. That number moves…
Most teams running a ChatGPT citation analysis are actually doing something else: counting how often their brand name shows up in a response. That’s mention tracking,…
Key takeaways AI visibility is how often, accurately, and favorably your brand shows up in ChatGPT, Perplexity, and Google’s AI surfaces, tracked on a schedule, not…
Key takeaways Engine count and price aren’t the right scorecard for a $50M-plus brand. SSO, SOC 2, role-based access, and account support matter more. Several budget…
