Devik Balami works across SEO, AEO, GEO, content strategy, and AI search visibility at GrowByData. His work focuses on using search data, competitive intelligence, and changing search behavior to improve content performance, brand visibility, and discoverability across traditional search engines and emerging AI-driven search platforms.
Key takeaways Compass starts with a gap report: which prompt you lose, to which competitor, and which page they’re cited from instead of you. The workflow…
AI search visibility metrics are the numbers that tell you whether your brand is actually winning inside ChatGPT, Perplexity, and Google’s AI surfaces, not just occasionally…
Say you’re the VP of brand marketing at a mid-size DTC skincare company. A customer asks Perplexity “what’s the best vitamin C serum for sensitive skin,”…
A ChatGPT monitoring tool shows how your brand appears when buyers ask AI questions about your category, your products, or the problems you solve. The useful…
Every list of the top price intelligence tools promises the same thing: catch a competitor’s price move before it costs you the sale. Here’s something worth…
The best Google Shopping visibility tools depend on what you need to measure. GrowByData is built for enterprise competitive visibility, including SKU- and query-level Shopping monitoring,…
Most rank trackers show you a blue line trending up or down. That’s not the whole story anymore. Featured snippets, People Also Ask boxes, local packs,…
