Marketplace Intelligence

Marketing Strategies for Amazon 1P and 3P Sellers to Maximize Profitability

Having the right Amazon marketing strategy is one of the keys to success in the Amazon Marketplace. The right tactics…

3 years ago

1P vs 3P Sellers – Pros and Cons on the Walmart Marketplace

Walmart is a leading e-commerce giant globally which has come to the forefront as one of the biggest online retail…

3 years ago

A Quick Guide to Amazon Sponsored Product Ads

Amazon’s impression in the digital world is picking up through Amazon’s various ad products. Amazon Advertising has become crucial to…

3 years ago

Amazon Sponsored Brand Ads – Everything you need to know to succeed

Amazon advertising has become a significant platform for all e-commerce businesses selling both on and off Amazon. There are hundreds…

3 years ago

Pros & Cons for 1P & 3P eCommerce Seller in Amazon

There are two business models or ways a retailer, manufacturer, or brand can sell their products in Amazon, known as…

3 years ago

Walmart SEO – The Complete Guide in 2024

Walmart is the third-largest marketplace and it is continuously growing. In 2020, around $92 billion of goods were sold at…

3 years ago

Marketing Intelligence for Complex eCommerce Shopper’s Journey

What is an eCommerce Shopper's Journey? An eCommerce shopper's journey is a path followed by your shoppers before making any…

3 years ago

A Comparison of Deals and Special Offers for Black Friday vs Cyber Monday

This year’s holiday season is upon us, although it looks and feels vastly different because of the ongoing COVID-19 pandemic.…

3 years ago

Black Friday 2020: A Look Into This Year’s Retail Promotions, Pricing Trends And Offers

Black Friday sales are a yearly tradition and ritual in the retail world. Consumers await this day to do most…

3 years ago

COVID-19 Marketplace Analysis: U.S. Amazon Search Terms

This article was originally published by Digital Commerce 360 on May 6th, 2020. This pandemic has led to a significant…

4 years ago