Traditional Marketing Intelligence typically analyses 4 key elements disjointly: competitors, products, markets & customers. Today for complex & competitive eCommerce business environment needs powerful Online Marketing Intelligence Software giving unified insights across the shopper’s journey focusing on all 4 elements to consistently optimize findability, buy ability & availability of your business across all online channels for exponential growth.
Data accuracy is key to your success therefore, it’s important to collect real-time market data and ensure its accuracy with an extensive dual quality assurance process by man and machine. Also, customizable data collection centers, device mode, and frequencies give you unmatched insights into your target locations and devices.
Real-Time Data Collection
The intraday search & product data from search engines & marketplaces are collected with desktop, tablet & mobile devices from any location (countries, regions, states, cities & zip codes) empowers you with visibilities to all your target market locations. These data can be further enriched with different custom data points per your need ensuring all sorts of insights you need to gain an edge.
Digital Shelf Data Analytics
The data collected is analyzed to give you unprecedented digital shelf visibility on products, price, promotions, and performance of your brand versus your competitors and uncover opportunities through various pre-built reports.
Various marketing measurement metrics like share of voice, visibility, and conversion scores of your products and your competitors help you audit your marketing efforts alongside giving you insights into over and under-performing areas. Marketing intelligence gives you pinpointed items for improvement.
Act & Close the loop
The market intel data help you build strategies & insights collaborating with our Customer Success teams and translate data into action by identifying opportunities in your categories. Act swiftly and automate optimization patches across your store and marketplaces with GrowByData product feed; connected with your store and marketplaces.
The GrowByData online market intelligence platform is an all-in-one marketing software for eCommerce providing real-time custom data collection, expert-level diagnosis & measurement with granular data analysis, and insights & opportunities to act on across each touchpoint on the shopper’s journey.